Most wedding professionals know Tom Haibeck as the author of a pair of bestselling books for wedding speakers (“The Wedding MC: A Complete Guide to Success for the Master of Ceremonies” and “Wedding Toasts Made Easy”).
But Tom is perhaps better known within many business circles as a marketing and communications consultant. Over the past 30+ years, he has earned a reputation for excellence in offering leading-edge marketing strategy, creative and public relations solutions to many top-ranked organizations in Canada and the United States.
He has helped re-brand a Fortune 500 company; conceived and produced award-winning advertising campaigns; written and art-directed hundreds of hard-hitting corporate brochures, newsletters and websites; and helped generate millions of dollars worth of free publicity in connection with high profile product launches, major events and service offerings.
That exposure attracted considerable interest from other professional service firms, and Tom’s company was eventually retained by many industry-leading lawyers, accountants, architects and medical professionals to help them better brand and raise awareness about their own service offerings.
Given the success of his self-published books (over 150,000 copies sold worldwide), Tom is frequently asked to comment and provide editorial content to leading business and wedding publications. He has been quoted in The New York Times, Washington Post, Men’s Health, Martha Stewart Weddings and Hallmark Magazine; his books also received a major promotional boost when they were feted on live television by Regis Philbin, who raved about how much they had helped him in preparing a toast for his daughter’s wedding.